Promo codes are an excellent way to attract new customers, retain existing buyers, and boost your sales. On Chariow, creating a discount is quick and easy.
On Chariow, you have the option to create two types of discounts for your customers:
Percentage Discount: A percentage is applied to the total order amount (e.g., 15% off).
Fixed Amount Discount: A specific amount is deducted from the order total (e.g., 1000 FCFA off).
To set up your promo code, go to your Chariow dashboard and click on Marketing in the left-hand menu. Then, select Discounts and click on the Create a Discount button.
A configuration page will appear. Fill in the following fields:
Name: Give your discount a clear and descriptive name (e.g., "Summer Promo 2025" or "Welcome Offer"). This name will not be visible to the customer, but it will help you identify the discount in your dashboard.
Code: This is the code that customers will need to enter at checkout. You can either let the system generate a random code or create a custom one (e.g., "WELCOME15" or "SUMMER2025"). Think of a code that is easy for your customers to remember.
Discount Type: Choose between Percentage Discount and Fixed Amount Discount.
If you choose a percentage, enter the desired value (e.g., "15" for 15%).
If you opt for a fixed amount, enter the sum (e.g., "5000" for 5000 FCFA off).
Limit to specific products: You can choose to apply this discount to all your products, or limit it to certain specific items. If you want to apply it to specific products, check the box and select the relevant products.
Maximum uses: Define the maximum number of times this code can be used. By default, there is no limit. If you want to create a limited-time offer, for example, for the first 100 orders, you can define it here.
Schedule discount availability: You can define a validity period for your promo code by checking the box. Indicate the start date and end date. The code will be automatically deactivated at the end of this period.
Click on Create a Discount to finalize. Your promo code is now active and ready to be used!
Once your discounts are created, you can find them in the Marketing > Discounts section.
You have the option to:
Deactivate (2) a discount: pause it without deleting it, so you can reactivate it later.
Edit (3) a discount: change its name or conditions.
Delete (4) a discount: the discount will be permanently removed from your list.
Target your audience: Create specific codes for new customers ("WELCOME10"), loyal customers ("THANKYOU20"), or for special occasions.
Communicate effectively: Share your promo code on your social media, in your newsletter, or directly on your Chariow store so that it is clearly visible to your customers.
Create a sense of urgency: Use limited-time discounts or a restricted number of uses to encourage customers to take action quickly.
Need help? Contact our support team via chat or at [email protected].
