Tracking your revenue is essential for growing your online store. The Analytics section of your Chariow dashboard is designed to give you a clear and detailed overview of your store’s financial performance.
Understanding where your money comes from and how your products are selling is key to making informed decisions. By viewing this data, you can:
Evaluate your store's financial health: Get a clear picture of your net earnings, average order value, and sales growth.
Identify your most profitable products: Pinpoint the items that generate the most revenue, allowing you to highlight them in future marketing campaigns.
Adjust your prices and promotions: Analyze the impact of special offers on your revenue and adjust your pricing strategy accordingly.Aperçu
The section is divided into several key indicators that give you a complete view of your store's financial performance.
Filter by Campaign (1): Allows you to analyze your revenue based on specific marketing campaigns.
Total Earnings (2): Shows the total amount of your earnings for the selected period.
Total Sales (3): Indicates the total number of sales made.
Daily Revenue (4): A visual curve that shows the day-to-day evolution of your revenue, making it easy to identify performance peaks and dips.
Sales by Product (5): Details the number of sales and revenue generated for each individual product, helping you identify your most profitable items.
Sales by Country (6): Shows the number of sales and revenue generated by country, so you can better target your geographical marketing efforts.
Identify your bestsellers: Highlight the products that generate the most revenue on your homepage. You could also create special offers around these items to boost your sales even more.
Optimize your pricing: If a product has a high sales volume but low revenue, you might consider increasing its price. Conversely, if a product isn't selling, you could offer it at a discount.
Adapt your content: If you notice a sharp increase in revenue after publishing a certain type of content (e.g., a video or blog post), keep creating more of it to attract more customers.
By intelligently using these statistics, you can turn your store management into a genuine business strategy to optimize your growth and achieve your financial goals.
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