Brevo (ex-Sendinblue) is an all-in-one digital marketing platform. It lets you manage email campaigns, automate messages, and chat or SMS with your customers—all from a single interface.
When you connect Brevo to your Chariow store, you can sync your customer contacts, trigger targeted campaigns, and automate key communications based on your customers’ actions on Chariow, helping you level up your marketing strategy and customer engagement.
Contact sync: Automatically add your Chariow customers to your Brevo contact lists.
Automated marketing campaigns: Trigger the sending of emails (welcome, confirmation, abandoned cart reminders) or SMS after specific events on your Chariow store.
Advanced segmentation: Segment your Brevo customers according to their purchases and behaviors on Chariow for ultra-personalized communications.
Centralized management: Manage your marketing emails and SMS, plus all your automations, from one platform connected to your e-commerce business.
Performance analytics: Track how effective your email and SMS campaigns are in direct connection with your store’s sales.
To connect Brevo to your Chariow store, you'll need your Brevo API key.
Log in to your Brevo account.
Go to your SMTP and API settings:
In the Brevo dashboard, click your profile icon (usually top right), then click Settings.
From the dropdown menu, select "SMTP & API".
Find or generate your API key V3:
On the "API Keys" page, you'll see different key versions. Make sure you copy a V3 API key.
If you don't have a V3 key, click "CREATE NEW API KEY", give it a name (e.g., "Chariow Integration"), and click "Generate".
Copy the generated API key.
Now that you have your Brevo API key, let’s connect Brevo to Chariow.
On your Chariow dashboard, go to the Automations section.
Click on "Integrations". (Image 1 from the Automations page)
Find "Brevo (ex. Sendinblue)" in the list of available tools (scroll if you need to) and click the "Connect" button.
A login page will pop up, asking you to fill in the following:
Account name * : Give this integration a name for Chariow (for example, "Brevo - Newsletter", "Brevo - Sales Automations").
Brevo API Key * : Paste your Brevo V3 API key (gotten in Step 1) into this field.
Finish the integration by clicking the yellow "Connect" button.
Once the operation is successful, a confirmation message will pop up saying that Brevo is now connected. You’ll then be able to use it in your automations (Workflows and Tasks).
Once Brevo is connected, you can use it in Chariow’s automation features to boost your marketing:
Workflows: Create automated sequences. For example, after someone buys a product on Chariow, a workflow can automatically add the customer to a Brevo list, send them a welcome email, or trigger a follow-up email series.
Tasks: Apply one-off actions to a sales group or clients you pick, using Brevo for targeted sends.
Check out the articles dedicated to Workflows and Tasks to make the most out of Brevo.
You can follow the video tutorial below for a hands-on guide:
Need help? Contact our support via chat or at [email protected]
